{"id":16,"date":"2026-10-19T22:57:55","date_gmt":"2026-10-19T22:57:55","guid":{"rendered":"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/our-story\/"},"modified":"2026-10-19T22:57:55","modified_gmt":"2026-10-19T22:57:55","slug":"our-story","status":"publish","type":"page","link":"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/our-story\/","title":{"rendered":"Our story"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-cb0a7ccb wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Our story<\/h2>\n\n\n<p class=\"has-muted-color has-text-color wp-block-paragraph\">We started Keelson because multipurpose themes had become slow, complicated and hard to leave. We wanted the opposite.<\/p>\n\n\n<p class=\"has-muted-color has-text-color wp-block-paragraph\">Today Keelson powers sites for freelancers, agencies and shops around the world.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-style-soft\"><img decoding=\"async\" src=\"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/wp-content\/themes\/keelson\/assets\/images\/placeholder.svg\" alt=\"Team at work\" style=\"aspect-ratio:4\/3;object-fit:cover\"\/><\/figure>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-surface-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<h2 class=\"wp-block-heading has-text-align-center\">Loved by builders<\/h2>\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-cb0a7ccb wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-style-card is-vertical is-layout-flex wp-container-core-group-is-layout-fa9245c9 wp-block-group-is-layout-flex\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">We rebuilt our agency site in a weekend and our mobile score jumped from 38 to 97.<\/p>\n<cite>Dana R., Studio Lead<\/cite><\/blockquote>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-style-card is-vertical is-layout-flex wp-container-core-group-is-layout-fa9245c9 wp-block-group-is-layout-flex\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Finally a multipurpose theme that does not fight the block editor.<\/p>\n<cite>Marco P., Freelancer<\/cite><\/blockquote>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-style-card is-vertical is-layout-flex wp-container-core-group-is-layout-fa9245c9 wp-block-group-is-layout-flex\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">The migration helper moved 200 old builder pages over in an afternoon.<\/p>\n<cite>Aisha K., Developer<\/cite><\/blockquote>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Our story We started Keelson because multipurpose themes had become slow, complicated and hard to leave. We wanted the opposite. Today Keelson powers sites for freelancers, agencies and shops around the world. Loved by builders We rebuilt our agency site in a weekend and our mobile score jumped from 38 to 97. Finally a multipurpose [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-16","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/wp-json\/wp\/v2\/pages\/16","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/wp-json\/wp\/v2\/comments?post=16"}],"version-history":[{"count":0,"href":"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/wp-json\/wp\/v2\/pages\/16\/revisions"}],"wp:attachment":[{"href":"https:\/\/keelson.jaredeckersley.com\/demo\/shop\/wp-json\/wp\/v2\/media?parent=16"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}